Blue Goose yardage books provide the perfect opportunity for advertising your company to golfers. Our golf course books enable you to market your products and services to arguably the most sought after demographic, golfers, who possess above average spending power. Enjoy the unique exposure Blue Goose customized yardage books provide your company at a fraction of the cost of other advertising mediums.
Not only will your company be exposed multiple times during a four to five hour round of golf, but our proprietary golf scoring and game analysis system encourages players to review their yardage books and their game many times after their round is complete, and at home, increasing your exposure many times over. In addition your ad and coupon will be featured for free on our web site. This translates into multiple quality views - not the traditional quick look and move on.
Golf Course Advertisers Enjoy:
- Repeat exposure in our full-color, premium yardage books and scorecards.
- Exclusive exposure with Course Partners and their players, families, and friends.
- A full year of marketing to golfers with thousands of impressions.
- Single or multiple course packages.
- Outstanding golf course advertising value. This is not the traditional overpriced advertising medium.
- Multiple ad size options to meet your company's needs.
- Four to five hours of player exposure - resulting in many thousands of views.
- A featured ad in approximately 35,000 plus yardage books; thousands of multiple exposures.
- An option for exclusive rights in most business categories.
- The option to submit your own ad or use our professional design team to customize your advertisement.
- Your own yardage books to distribute at no additional charge.
- Please view the Advertiser Specifications for more information.
Spend your valuable marketing dollars on a highly focused, targeted market attracting those with above average spending power. Traditional advertising may reach a different broader, nondescript market wasting a large portion of your advertising investments. Blue Goose yardage books and scorecards will give you valuable results for your marketing investment. Contact our corporate headquarters to see how we can help you begin marketing to golfers and increasing sales.
National sponsors such as BMW, Verizon, Cadillac, Master Card, Rolex, Charles Schwab, AT&T, John Deere, Bank of America, Wal-Mart, McDonald's, etc, are already affiliated with the PGA, Champions, and LPGA golf tours. Golfers are the ideal target audience to market to. According to the NGF's 2009 golf participation study, there are 28.6 million golfers in the U.S. where:
- average annual income of 80K
- 25% earn over 100K
- Spend $26 billion annually on travel
- 23% plan on buying/leasing a new car this year
- 45% participate in gardening/home improvement
- 85% of golfers dine-out regularly at sit-down restaurants
- 66% have mutual funds
- 59% have stocks
- 48% use a financial advisor
- 79% are home owners
- 31% drink adult beverages regularly
- 79% have home internet access
*Source: National Golf Foundation, PGA Marketing Center
As a group, golfers are well-educated, have high-paying professional careers or own thier own businesses and have access to disposable income. In short, golfers represent an ideal market for any type of business.